Our main product is: Website Category API, a web-based API service that allows the licensee to query for classification of: domain, web page, keyword or search result.
The API is very straightforward and can be implemented with any programming language that has the ability to make a web request. You can read more about the API at: Website Category API Reference.
Advantages of using our API:
- Fast reply time, servers are located worldwide
- Supports 160 categories
- Can classify new sites automatically, with no need to wait for manual review
- Fast handling time for misclassifications (48 hours max.)
- Supports over 20 languages
- We guarantee 99.95% system uptime. For the last few years, we had 100% uptime, thanks to our infrastructure design
There are different types of classifications:
- Per Domain – classifies the domain as a whole. For example, CNN is a news site, so it will treat every page within it just like the classification of the domain (which is news). This option is mostly suited for parental controls and DLPs that are comfortable with blocking news sites or similar sites that may contain pages that are OK to view
- Per Page – classifies the page inside a domain. For example, a page about finance in CNN would be both news and finance; a page about a CPU that just came out would be news and technology. This option is mostly suited for RTB, brand safety or parental controls that want to filter by pages and domains. Why doesn’t everyone use it? It’s more expansive because you have to maintain both a large database for all the URLs that are classified and many servers to do real time classification of new pages
- Keyword Classification – Ability to classify a keyword or a phrase used for chat blocking and marketing analytics, we use this option extensively in our other SaaS for SEO analytics: https://seo-explorer.io
- Search Classification – classifies the search from search engines, or video sites like YouTube, without looking at the actual results. The classifier uses the keyword that was searched to classify the entire search, allowing for deeper protection even if a safe search option exists